Dubai is indeed set to add another iconic structure to its already impressive skyline with the development of the Aeternitas Tower. This groundbreaking project, designed by London Gate, will not only redefine the city’s skyline but also set a new benchmark for luxury residential living.
The Aeternitas Tower will stand as a towering sentinel at an astounding height of 450 meters (1,476 feet), surpassing the iconic Big Ben by a remarkable factor of four. This architectural marvel will not only be the world’s tallest residential clock tower but will also come within close proximity to the title of world’s tallest residential building, just 22 meters (72 feet) shy of the Central Park Tower in New York City.
With its mesmerizing design, the Aeternitas Tower will seamlessly blend into Dubai’s vibrant waterfront landscape. Its distinctive angular structure will be complemented by an intricate clock face that will feature numerals of varying sizes, adding a touch of elegance and sophistication to the tower’s aesthetic.
The Aeternitas Tower will offer a haven of luxury and exclusivity to its residents, providing them with unparalleled access to a world of amenities and experiences. From its expansive residences to its opulent amenities, the tower will cater to the discerning tastes of those seeking the ultimate in urban living.
The Aeternitas Tower is poised to become a new symbol of Dubai’s relentless pursuit of innovation and grandeur. Its groundbreaking design, luxurious accommodations, and prime waterfront location will set new standards for residential living, cementing Dubai’s reputation as a global hub for architectural excellence and luxury lifestyle.
Set to become the world’s second-tallest clock tower (after the Makkah Clock Royal Tower in Mecca, Saudi Arabia), Aeternitas Tower is the result of a partnership between Dubai-based real estate developer London Gate and Swiss luxury watch manufacturer Franck Muller.
London Gate purchased the plot of land in Dubai Marina, which already had the beginnings of an unfinished 106-story structure — and knew that the tower’s monumental size needed a striking facade, said Tom Hill, media relations coordinator for the developer.
“We believe the clock will be seen from six kilometers away because of the sheer height of the building,” said Hill, adding that the clock face will be an enormous 40 meters (131 feet) tall and 30 meters (98 feet) wide.
“We wanted to do something different that hasn’t been done before in Dubai,” said Hill.
A timeless tower
The Aeternitas Tower is a truly remarkable development that will undoubtedly set the standard for luxury residential living in Dubai. With its awe-inspiring height, stunning design, and comprehensive range of amenities, the tower is poised to become a new icon of the city’s skyline and a haven for discerning residents seeking the ultimate in urban luxury.
The tower’s diverse mix of residences, from one- to three-bedroom apartments to villa and mansion duplexes, caters to a wide range of preferences and lifestyles. Residents will enjoy the privacy and comfort of their own homes while also having access to a world of hotel-like amenities, including housekeeping, concierge service, and 24-hour valet and porter.
The tower’s shared amenities are equally impressive, ranging from health facilities to arts and culture spaces. Residents will have access to a state-of-the-art gym, a padel court, a spa, a yoga studio, and a swimming pool, ensuring their physical well-being is well-attended to. For those seeking cultural enrichment, the tower offers a cinema, a music room, and a library, providing a tranquil escape and a platform for intellectual pursuits.
The tower’s name, Aeternitas, meaning “eternity” in Latin, perfectly captures its essence as a timeless and enduring symbol of luxury living in Dubai. Inspired by the Franck Muller Aeternitas watch collection, renowned for its intricate design and “eternal calendar” feature, the tower embodies the brand’s commitment to precision, sophistication, and innovation.
The Aeternitas Tower is more than just a building; it is a testament to Dubai’s unwavering pursuit of excellence and a beacon for those seeking the pinnacle of luxury living. With its groundbreaking design, comprehensive amenities, and prime waterfront location, the tower is poised to redefine the Dubai skyline and set a new standard for urban living worldwide.
The Swiss watchmaker sees its step into real estate as a move that will help create a monument that “mirrors the brand’s innovation, craftsmanship, and timeless elegance,” said Baliyan.
Aside from the striking clock face (inspired by Franck Muller’s art deco-style Long Island Collection, which has irregular squashed and stretched numbers in a rectangular case), the watchmaker will infuse its design ethos throughout the residence, said Baliyan.
He highlights luxury materials like brushed and polished metals, that will be contrasted with marble surfaces, textured fabrics and bold colors. Meanwhile, in the lobby and reception, the signature oblong face of the brand’s Curvex watch is represented with curved walls, archways, and oval furnishings.
“Attention to detail is paramount, with meticulously crafted joinery and carefully arranged lighting and furniture, ensuring a refined ambiance,” said Baliyan.
Indeed, Dubai’s luxury real estate market is thriving, and branded residences are playing a significant role in this growth. These collaborations between designer brands and property developers are appealing to a growing number of affluent individuals seeking unique and exclusive living experiences.
The Aeternitas Tower, with its partnership with Franck Muller, is a prime example of this trend. The tower’s design, amenities, and overall atmosphere will reflect the brand’s signature style and sophistication, creating a truly exceptional residential destination.
The growing popularity of branded residences in Dubai is driven by several factors. Firstly, these properties offer a sense of exclusivity and belonging, appealing to those who seek to distinguish themselves from the crowd. Secondly, they provide access to the brand’s lifestyle and values, creating a cohesive living experience. Finally, the involvement of renowned brands adds a layer of prestige and desirability to these properties.
As Dubai continues to attract discerning residents and investors, the demand for branded residences is expected to remain strong. These collaborations between brands and developers will continue to redefine the luxury living landscape in the city, setting new standards for exclusivity, elegance, and innovation.